If you’re a writer, or you want to write and publish, you may not care so much about social media. After all, your desire is to create and write.
Writing is half of it. And content is still king. The other half is spreading your ideas and stories. We need a healthy balance of doing creative work and talking about our work.
As you know, the publishing world is changing in a ginormous way. And developing an online presence, including the use of social media, is a part of it. Traditional commercial publishers now expect you to use social media substantially. The reality is they expect you to do the same things you would do to promote your book as you would with the expanding independent publishing model.
Here’s an up-to-date infographic on the active user rate of the top three social networks via dustn.tv. Note that Google+ has now surpassed Twitter in active users, though Twitter is still on the grow and is a major force. Also, note that Facebook is declining in active users. You need to get your footprint on these 3 social networks, even before you’re ready to come out with your first project.
Here’s the simple formula: Write! Then get the word out! Actually, start getting the word out before you release your work …